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RACETECH’S ‘FUTURE-PROOF’ INSTALLATION DELIVERS FOR DONCASTER
Doncaster Racecourse’s new custom-built public address and audio visual
communications system was yesterday heralded a great success by the managing
executive of the South Yorkshire venue.
The system was designed by RaceTech, the innovative racecourse services provider,
and took more than two years to develop.
Among the unique features created specifically for Doncaster is a cutting-edge, digital,
audio-visual control system, which facilitates the delivery of targeted messaging and
advertising to different areas of the course, on twelve different channels.
For the first time, the racecourse management have the capability to direct a wide
variety of services and products to individual groups of racecourse visitors, making
‘demography-specific’ marketing a viable goal.
In all, 300 loudspeakers and television points carry an incredible 10,000 watts of power.
More than twenty separate broadcast and audio visual engineers have been a part of
the installation process, and have used over 300 kilometres of cabling across the new
grandstand and old weighing room, now a champagne bar.
Installed during the closure of the course while it underwent a £32 million facelift, the
facility was successfully used for the first time at the four-day St. Leger meeting and
was again given a searching task during this weekend’s Racing Post Trophy card;
again passing every test with flying colours.
Said Doncaster’s Managing Director, Adam Waterworth, "A great deal of thought and care
went into the development of the system, and I am delighted to say that it has met every
requirement. "The sound quality of the public address in all areas of the course was
particularly good, and RaceTech are to be congratulated for their ingenuity and expertise.
"Meeting the needs of the modern racegoer is quite a challenge. Customer expectations
of sports and leisure facilities are growing constantly.
"We also have to look ahead in anticipation of new technologies and ensure that our
investment is protected by installing future-proof systems".
Commented Mick Both, RaceTech's Director of Engineering and Technical Operations,
"It was mammoth undertaking and we are very proud of the finished product.
“Well before installation, experts were examining the acoustics of the site, both internally
and externally. It was important that the layout and topology of the existing course guide
the development of the project.
"The spec. also called for bespoke, digitally controlled audio visual systems to the
Stewards' and Judge's Room, Press Room, Private Boxes and main grandstand
entrance. We also helped to totally refit was the old weighing room.
"We are particularly pleased with the clarity of the public address. The control system
features three digital signal processors which help ensure that clarity in the worst of
conditions"
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